Tag Archives: internet

Shoes of Prey

Hello followers from around the globe, The DIY trend hit the shoe-biz! Of course, you’re not supposed to become yourself’s little Schuhmacher, but you can feel like Blahnik for a day. The Sydney-based start-up ‘Shoes of Prey’ allows you to … Continue reading

Posted in General Interest, Marketing, Student exchange | Tagged , , , , , | 3 Comments

CSR and Social Media for a Troubled Brand

The last assignment we had in our Sustainability Marketing course last semester was to come up with a proposal for how Vattenfall – Europe’s third-largest energy company which is wholly owned by the Swedish Government – can build trust in the Vattenfall … Continue reading

Posted in Communication, Marketing, Social Media, Sweden | Tagged , , , , , , , , , , , , , , , | 2 Comments

Products and Money Getting Lost Online

A recent project has directed my focus to Internet startups for the last couple of months. As a part of this,  I have been looking into what business models that may be successful in the current online environment. What this … Continue reading

Posted in Marketing | Tagged , | 2 Comments

Why do we have exams?

For a while now, I have been thinking about exams, and why our performance in school to a large extent is based on our results from exams. The idea behind an exam is that you read, read, read until your … Continue reading

Posted in Stockholm School of Economics | Tagged , , , , , , | 24 Comments

Social media is growing – fast

Live statistics are very fascinating. At this blog, Personalize Media you can see how the number of new blog posts, new users at Facebook, the amount of money spent in virtual worlds etc increase live. It is very impressive, although … Continue reading

Posted in Social Media | Tagged , , , , , | 1 Comment