Tag Archives: facebook

‘Facebook effect’ on grades?

Today one of the bloggers on Mashable, Jolie O’Dell wrote an interesting post and started an interesting discussion regarding students’ usage of social media and the impact on grades. She asks whether we students perceive our activities on social media to have … Continue reading

Posted in Social Media, Stockholm School of Economics | Tagged , , , , , , , | 2 Comments

The SIME Experience Part 2

The SIME Experience part 2 continues with some interesting company presentations and reflections. First up is, Gowalla– CEO, Josh Williams Where are we going –the story of Gowalla and the social future? Having the idea of connecting places online, Josh … Continue reading

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The SIME Experience Part 1

SIME After having spent two awesome days @ SIME with some of the world’s most creative minds within online media and business development, I thought I would share some of the contents that was presented. It will be a selective … Continue reading

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Facebook Places

If true and if successful. This can be huge. This can change a lot. According to Mashable, Facebook is launching Facebook Places in their I-phone-app. The application show local deals on places near you. There are different kinds of deals, … Continue reading

Posted in Management, Marketing, Social Media | Tagged , , , , , | 4 Comments

The Social Job Hunt: Build your Online Brand and ‘Tweet’ your Way to a Great Career

The recruitment game has changed! It’s no longer about formal resumes or cover letters. Recruiters all over the world are sourcing talent through social media. The Online Urban Legend Turned REALITY Did you heard about the Stanford student who got … Continue reading

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PR on Facebook

Do you use Facebook as a PR tool and measure your success by the number of likes? Recently Facebook released statistics on the value of a “Like”, read about it on Media Culpa, a blog by a Swedish PR consultant, … Continue reading

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The Swedish Election – a trending topic on Facebook

Facebook is a busy town square where people are handing out flyers – at all times. The time when our political view was something we kept for our selves is gone. It is less than a week until the election … Continue reading

Posted in Communication, Social Media, Sweden | Tagged , , , , , , , | 2 Comments

Why do I consider Foppa crocs and my “Appelq” Nike ID shoes to be good products?

Next week the MCXL semester starts. MCXL is a special program offered at Stockholm School of Economics aiming to foster the best marketers and communicators of tomorrow. MCXL was founded in 2002 by the rock star of SSE, Professor Micael … Continue reading

Posted in Communication, Marketing, Media, Social Media, Stockholm School of Economics | Tagged , , , , , , , , , , , , , , , , , , , , , , , | 60 Comments

Starbucks first company to offer nationwide discount on Foursquare

Geomarketing or social location has been around for a while. Companies use applications such as Foursquare or Gowalla to let consumers/customers/people check in and let their network know where they are. Many have been talking about geomarketing for a while … Continue reading

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Spotify Social – a tool for viral marketing?

Last week, Spotify begun rolling out the new version of its software. This was described as the largest feature upgrade since their launch in late 2008. The new Spotify mostly has new functionality in two areas: social networking and local … Continue reading

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