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Tag Archives: brand associations
Why do I consider Foppa crocs and my “Appelq” Nike ID shoes to be good products?
Next week the MCXL semester starts. MCXL is a special program offered at Stockholm School of Economics aiming to foster the best marketers and communicators of tomorrow. MCXL was founded in 2002 by the rock star of SSE, Professor Micael … Continue reading
Posted in Communication, Marketing, Media, Social Media, Stockholm School of Economics
Tagged bad products, brand ambassadors, brand associations, brand image, buzz marketing, Communication, Converse, customization, facebook, Foppa crocs, good products, GPS shoes, High heel flip flops, Lady Gaga, Marketing, MCXL, Micael Dahlén, Nike ID, Nike red, PR, shoes, Social Media, SSE, twitter
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