Category Archives: Sweden

The Swedish Election – a trending topic on Facebook

Facebook is a busy town square where people are handing out flyers – at all times. The time when our political view was something we kept for our selves is gone. It is less than a week until the election … Continue reading

Posted in Communication, Social Media, Sweden | Tagged , , , , , , , | 2 Comments

Look at Looklet.

G’day! Remember me? Long time, no see.. but I’m back to report from down under! I discovered this site yesterday on a greek blog, only to realize that the promising startup is based on the familiar Åsögatan in Södermalm! Looklet.com … Continue reading

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Val 2010: a few comments

In about a month, around 80 percent of the Swedes over 18 years of age will vote in the upcoming general election. That is, of course, if the parties have not made everyone sick of the election by that point. Political campaigning seems to be like christmas, it starts earlier and earlier every time. Without being too political about it, here is a few things I have noticed. Continue reading

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CSR and Social Media for a Troubled Brand

The last assignment we had in our Sustainability Marketing course last semester was to come up with a proposal for how Vattenfall – Europe’s third-largest energy company which is wholly owned by the Swedish Government – can build trust in the Vattenfall … Continue reading

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Remarkable Media Management Alumni

Tomorrow it’s party time! At the Media Management Alumni party on Thursday, current and old MM students will come together to have fun and mingle. A lot of interesting people from top positions in the industry will show up, so … Continue reading

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Facebook and Google, threats to the established society and Sweden’s workforce?

Facebook has become a modern concern in workforces around the globe as people has begun alternating their work behavior and time to include social media activities like networking and updating of statuses online. In analyzing the case of Sweden regarding … Continue reading

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What is the Goal of Teaching and Learning?

As a sidetrack to Lisa’s attack on the classical exam, I would like to bring up another potential problem. In school we have a tendency to over-focus on skills relating to “rationality”. These are indeed very useful skills that everyone … Continue reading

Posted in General Interest, Marketing, Stockholm School of Economics, Sweden | Tagged , , , , , , , , , , , , , , , , | 1 Comment

Can you predict the outcome of Melodifestivalen with the help of Google Trends?

Believe it or not but tomorrow, approximately 3.5 million Swedes will turn on their tv:s, krank the volume pot and voluntarily let their eyes and their ears be tortured by cheesy song numbers performed by cheesy artists dressed in cheesy … Continue reading

Posted in Media, Sweden | Tagged , , , , , , , , , , , , , , , | 14 Comments

Music in the Subway Makes the Heart Sing

This afternoon I took my usual subway ride from Gamla Stan to Rådmansgatan. On the way there I was lucky enough to catch the performance of an “on the actual” subway band. The band, which was made up of a two … Continue reading

Posted in General Interest, Management, Sweden | Tagged , , , , | 1 Comment

Saab- the new road to success

Saab- the new road to success Last year has evidently been characterized by a lot of turmoil around Saab and its future as GM, its owner and hit hard from the financial crisis, decided to drop/ sell the brand after … Continue reading

Posted in Management, Marketing, Media, Stockholm School of Economics, Sweden | Tagged , , , , , | 2 Comments